The Point - Spear Marketing Group spearmarketing.comcontactabout
Skip to content
  • Demand Generation
  • Lead Nurturing
  • Marketing Automation
  • Email Marketing
  • More Categories
    • B2B Marketing
    • Campaign Strategy
    • Copywriting
    • Creative
    • Direct Mail
    • Email Newsletters
    • Event Promotion
    • Integrated Marketing
    • Lead Management
    • Marketing Automation

A Nurture Strategy for Content Syndication Leads

April 22, 2020
I posted recently on LinkedIn that, in the current climate, leads from content syndication and other CPL programs may be an ideal replacement for lost trade shows and other events, and indeed can be an effective way to stay... Read More
  • Tweet
  • LinkedIn
  • Share
  • Email
challenging times

How to Approach Demand Gen in Challenging Times

March 18, 2020
The US business climate is being shaken by events at home and abroad, and (as I write this) no-one knows with certainty - on top of the risk and strain caused by a global pandemic - whether an economic downturn is imminent,... Read More
  • Tweet
  • LinkedIn
  • Share
  • Email
remote work

30 Tips for Work-at-Home Marketers

March 12, 2020
This month there are, very suddenly, thousands, if not millions of marketing professionals working from home, every day, for the first time.  If you’re one of those marketers, your company may or may not have the... Read More
  • Tweet
  • LinkedIn
  • Share
  • Email

A B2B Email Pre-Flight Checklist

February 28, 2020
  • Tweet
  • LinkedIn
  • Share
  • Email
marketing automation

Why Is Marketing Automation Maturity Still Woeful?

February 18, 2020
  • Tweet
  • LinkedIn
  • Share
  • Email
embedded forms

Hosted Landing Pages vs. Embedded Forms

January 21, 2020
  • Tweet
  • LinkedIn
  • Share
  • Email
Q4 revenue

4 Ways to Avoid the Q4 Revenue Scramble

January 7, 2020
  • Tweet
  • LinkedIn
  • Share
  • Email
  • « Previous Page
  • 1
  • …
  • 3
  • 4
  • 5
  • 6
  • 7
  • …
  • 65
  • Next Page »

Don’t Miss A Beat.

Subscribe to The Point via email or your favorite social media channel

SIGN UP FOR MONTHLY EMAIL

You can receive all new posts on Flipboard, by adding us to your RSS feed, or by following Spear on Twitter, LinkedIn, or Facebook.

About the Author

Howard J. Sewell is president of Spear Marketing Group and a B2B marketing veteran with more than 25 years' experience in direct marketing, demand generation and lead management.

Recommended Resources

Free White Paper
Top 10 Tips for Lead Nurturing Success
Free White Paper
Tips for Webinar Invitation Success
Free White Paper
Top 10 B2B Email Mistakes

Latest Tweets

  • Covid has changed the way that #B2B brands approach social media #marketing. Check out 3 key #trends that aren’t go… twitter.com/i/web/status/15403…

    June 24, 2022 3:00 pm

© Spear Marketing Group, Inc.   privacy policy
FacebookTwitterLinkedIn