B2B Veteran Named to 2011 List by Sales Lead Management Association

Walnut Creek, Calif. – December 6, 2011. Howard J. Sewell, President of Spear Marketing Group, has been named one of the “50 Most Influential People in Sales Lead Management” by the Sales Lead Management Association (SLMA).

Sewell has been in involved in B2B sales and marketing for more than 20 years. Besides his day-to-day responsibilities at Spear, he writes frequently on lead management, marketing automation, and demand generation through Spear’s blog, The Point.

“I’m excited to be named to this list by the SLMA,” said Sewell. “I’ve had the pleasure of working closely with many of my fellow honorees, and feel humbled to be in such elite company. Thank you to the peers, clients, and associates who voted for me, and thanks also to the SLMA for bringing attention to this important sales and marketing discipline.”

The “50 Most Influential” list is an annual survey that attracts nominees from a variety of disciplines, including CRM and Marketing Automation software, telemarketing, publishing, consulting, and agencies. This year, more than 7,000 votes were cast for 79 nominees. Of those that made the final list, Susan Campanale, Vice President of Marketing for the SLMA said, “These people are recognized by their peers as power players in the pursuit of ROI for marketing lead generation.”

A complete list of winners can be viewed on the SLMA Website.

About Spear Marketing Group

Spear Marketing Group is a full-service agency specializing in demand generation, lead management and ROI-based marketing. The firm services a wide range of clients in high-tech, real estate, and other sectors from its offices in Walnut Creek, CA and Seattle, WA. Clients include Apriso, Google, and YouSendIt. For more information, visit https://spearmarketing.com.